Effective communication strategies enables you to send out a consistent brand message to your clients, colleagues & collaborators. These 6 pillars are the basis for building a strong strategy.
Here is a handy guide to understanding the basics of Customer Relationship Management.
The new normal has brought some trends consumers are chaffing against but some practices will be adopted for the long term.
From brand storytelling to new commerce opportunities, social platforms offer brands an unmissable opportunity to reach and engage consumers today. But is your social media strategy missing an essential link?
Successful brands from Starbucks to Sephora are using social media to manage their customer relationships.